Market data proves the style and content of a report, should change with the company and its environment. The success of corporate reporting largely depends on the correct structure of the key messages, so we pay special attention to interaction with stakeholders. Zebra has developed a unique content personalisation system, to which with mathematical precision, we can show the relevance of each part of the report.

Our team analyses the feedback at all stages of the preparation of the annual report and immediately after its publication, plus conducts annual research on best practices. This enables us to readily identify possible points of growth and offer a list of important improvements in the data collection system, or project management, before the start of the next reporting period.

What We Do
Improving the impact of your annual report — year after year

Getting communications right goes a long way toward ensuring your success, therefore, our key focus is on stakeholder relations. Zebra’s proprietary data personalisation system enables highly accurate estimates of readership, for every individual section of a report.

We analyse feedback throughout the entire process of annual report preparation and post-publication, ready to offer a range of prompt improvement options. This approach enables adjustments to the data collection system, or project management before the start of a next reporting period.

We are confident that the style and content of reporting need to evolve as the company grows and its environment changes. Every year, we review the relevant best practices, provide training to our clients’ employees and identify growth points through joint efforts with our clients.

Fully tapping the potential of integrated reporting to enhance your communications

In the last year, regulators and stock exchanges reviewed their disclosure requirements for listed companies. All these efforts were aimed to both, simplify the task of company analysis for a wide range of stakeholders and improve the quality of information disclosures. It is important to present a coherent story in a single document covering all aspects of your activities — business strategy, corporate governance, HR development, cost efficiency, environmental safety and contribution to social development. The fact is that today’s investors look at a company’s vision for the future supported by an integrated management system, rather than at isolated historical performance data.

If you already have experience preparing traditional annual and CSR reports and are considering transition to a modern, integrated format, Zebra is happy to explain the advantages of integrated reporting — developing the list of right KPIs to enhance your company’s message and comparing the requirements of different standards. We will jointly create a phased roadmap to guide you through the transition, to a new data collection and consolidation framework and identify the integration approach best suited to your needs.

A reliable partner in creating your first annual report

Publishing the first annual report is a major milestone and a challenging one for any company. You have to carefully and skilfully consider a myriad of nuances — from choosing the correct reporting standards and fine-tuning internal processes, to the detailed aspects of interaction with your advisor and contractors.

Zebra’s extensive track-record in relevant projects and research, supported by our technological expertise and effective teamwork, can make your debut experience as seamless as possible — turning your first project into a good start on your corporate reporting journey.

How it works
Analytics and Consulting
  • Improving corporate reporting systems
  • Consulting and corporate training
  • Creating point of growth and development of the report
Content Development and Editing
  • Data collection
  • Analytical reading and work with the public sources
  • Check for compliance with regulatory requirements and modern standards
  • Development of corporate standard, proofreading and literary editing
  • Publish online and iXBRL reports (in accordance with ESEF)
  • Implementing interactive tools
  • Unique tracking and performance measurement tools
  • Video and multimedia content and presentations
Design and printing
  • Creative design and layout
  • Infographics
  • Illustration and photography
  • FSC printing worldwide
Trust and recognition
  • Participation in competitions and ratings of annual and CSR reports
  • Interaction with the stakeholders
  • Feedback from the professional and expert community
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